Parker Clay

With Parker Clay, I led a cohesive omnichannel strategy, overseeing five key marketing channels to elevate brand awareness and drive growth. Working closely with the CMO, I optimized a $1M+ budget, strategically aligning resources to maximize ROI. I guided brand direction, championing a clear, cohesive brand story that resonated across all communications. My creative production maintained a unified visual identity across email, social media, and paid ads, enhancing brand recognition and engagement with Parker Clay's target audience.