Truvere
Truvere redefined travel for the modern explorer, growing from an idea to over 100K active subscribers within three months. By shaping the brand’s ethos, name, and manifesto, I laid the foundation for its bold identity, while overseeing the creation of its visual design and website.
With a results-driven go-to-market strategy, including social, email, sponsorships, and affiliates, Truvere launched with impact—building a loyal, engaged audience and setting the standard for travel guides.
Each campaign element stands strong on its own, but together, they create an irresistible call to adventure.
Design & Photography - Made by Six.
“Hunter is a truly unique marketer who brings so much possibility to the world. He’s able to connect brands to people, and people to stories in a way very few others can do. I turned to Hunter for helping us lead the most innovative and engaging campaigns we could. He has an uncanny knack for finding the stories hidden in the data, and for turning that data into something powerful and relevant to an audience.”
— Levi Tijerina, GM Truvere
